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NYPD PIZZA

PIZZA AND BEER
SHENZHEN

250 SQ/M /
FUTIAN, HONEY LAKE /
STATUS: COMPLETED

Award winning pizza chain NYPD approached OYSTER to develop an architectural identity for their first flagship dine location in –. With an established visual identity and 7 highly popular delivery locations in Shenzhen, the goal was to design a polished, no nonsense branded dine in space. The black dry erase walls that wrap the second floor invite customers to doodle on the wall while the fresh basil plants invite them to snatch fresh herbs for their pizzas.